Here's our blog's word cloud thus far

I've always found www.wordle.net an interesting site for marketers. If you don't know what wordle.net is, it's a site that allows you to upload text or link to a website to create a word cloud. The cloud emphasizes which words are more prevalent in your text by making them larger.

Here's a word cloud for this blog's first 10 posts:

Try using wordle.net with your next bit of marketing text. You'll see if you're emphasizing the bank ("us") or the customer. It can also show if you're touting features vs. benefits, costs vs. free items, etc.

I first heard about wordle.net from one of my fellow SBMM classmates.